They created the workshop out of the desire to build gear as tough as it is beautiful. It’s this pursuit that hooked them from the beginning and has kept them at it for more than 25 years. Their full history goes way back to 1994 when co-founder Mark Falvai and their good friend Doug Hudson started the company called Chrome and helped spark an entire movement in lifestyle-driven technical cycling apparel and bags. They are always striving to push things forward and create products that make the day to day a bit better for those that invest in and use their gear.
